Luca + Danni was born out of the simple yet powerful belief that dreams can come true. We believe that there is an incredibly compelling message behind our company, one that is rooted in the remarkable story involving the bond between two brothers. In May 2012, Danny Magnanimi was diagnosed with cancer – a difficult, hard-fought battle that he lost in April 2013. Danny was 33 years old and like all cancer patients, simply wanted to have a second chance at life. Danny’s brother, Fred, was inspired by his younger brother’s desire to help revive the family’s jewelry manufacturing business and through that year of chemo treatments, they would often talk about the things Danny dreamed of doing with the company once he got better. Fueled by Danny’s passion and a burning desire to carry forth his vision, Luca + Danni was born!